
The
Artist’s Guide to Success in the Music Business
is a detailed
analysis of the subjects that all musicians should understand
and apply in order to pursue a successful and sustainable career
in music. Full of ideas and practical advice, this book provides
comprehensive detail on how to optimize success and achieve
sustainability and self-empowerment in today’s music business.
From production and performance to marketing and
career-building, this book instructs artists on how to take the
hard-earned lessons of a fellow musician and put them to work in
their own careers.
Few books currently provide both the spectrum of information
needed by someone just starting out in the music business as
well as a window onto the complex facets of the industry faced
by seasoned professionals.
My advice is both inside and outside the box. It’s not an
ego-driven rant, but a delivery system of information and
insight gathered throughout my career, which has spanned almost
two decades of unprecedented change in the music industry. It is
the kind of book that will be found in practice spaces, in
instrument cases, in recording studios, and on the bedside
table. This is not a reference book to be read on rare occasions
but a guide to be constantly consulted. Every miniscule detail
is not addressed, but the broad spectrum of ideas, applications,
and methods is laid out in a solid blueprint form.
It delivers ideas on how to communicate with everyone from your
band mates to people in the industry. It will make you consider
whose advice you are listening to and what you can take away
from every person you come across and every book you read, as
well as what you should leave behind. It will make you question
what you want, what you can do and what you need to do today,
next week, next month, and next year.
That said, the book does not draw or create an exact approach
because there is no one exact approach to success in the music
business. What rings true for you in these pages? What bad
habits can you get rid of, and what good ones can you build on?
It’s the artists’ responsibility to learn and analyze the
industry and, from there, to organize the ideas presented here
into a plan that they will execute on their own for themselves.
This book will be a reference point. It won’t carry you. It’s
not the answer to success in the music business. But it will
guide you to the explosive ideas, methods, and applications for
artist production, empowerment, and sustainability in today’s
music industry, and how you can make them work for you and your
career. In the end, it’s up to you. |